Full Name
Sandy Diao
Job Title
Investor at IOVC; Faculty at UC Berkeley
Speaker Bio
Sandy Diao is a partner at IOVC and invests in fractional founders building tools that help people save time and money. She is a former growth executive at companies like Meta, Pinterest, Descript (OpenAI-backed), and Indiegogo. Diao is also the founder of Drift, an early stage growth advisory, and serves as faculty at UC Berkeley College of Engineering and Stanford. Diao is a keynote speaker at over thirty conferences on the topics of growth strategy and entrepreneurship.

Get in touch with your growth questions: sandy@startdrift.comI'm Sandy Diao, a full-stack growth executive with a track record of scaling user bases from startup to millions of monthly active users. I specialize in user acquisition and growth strategies for emerging technologies, utilizing data, insights, and experimentation across product and marketing to achieve acquisition, retention, and revenue targets. At Descript, I'm building the next generation of content creation tools that will simplify video editing to the ease of word docs for both individual and business creators. With over a decade in the field, I've driven growth for giants like Facebook, leading full-funnel growth programs for over 200 million users, and also was the first B2B growth hire at Pinterest where I helped acquire our first million business users. At an IoT music tech startup, I pioneered products and took the company from zero to one. At Indiegogo, I created a $250M GMV business segment through market expansion. Currently, as a growth advisor at Drift International, I work with founding teams on growth strategies and go-to-market spanning b2c and b2b, leveraging my operator experience. Get in touch with your growth questions: sandy@startdrift.com
Sandy Diao