Monique Cheng Joe is the former Senior Vice President, Head of Brands and Content Intellectual Property at NBCUniversal in Los Angeles, California. She oversees an experienced intellectual property team that supports brand development and content production across the company, including Universal Pictures, DreamWorks Animation and Focus Features, NBC, NBC News and Telemundo, and Universal Parks and Resorts. The team handles title, trademark, copyright, right of publicity, production, domain name, anti-counterfeiting and other related issues. Such issues range from providing strategic advice on branding initiatives to advising on new corporate acquisitions to considering novel, legal issues presented in the various countries in which the company operates around the globe.

She was previously the Head of Trademarks at DreamWorks Animation. She managed intellectual property matters for the studio, including domestic and international title, trademark, copyright and domain name issues. In this role, she worked with business leaders across the company from the chief executive suites of DreamWorks Animation and Oriental DreamWorks to the start-up offices of AwesomnessTV.